Published Wednesday, 13th September 2023
By James Cowen
The Sage Gateshead has been renamed and is now set to be known as the Glasshouse International Centre for Music.
The name for the popular music venue was picked from more than 100 ideas from members of the public.
The change comes after an arena and conference centre being built next door would also be called the Sage, the name of a construction company.
Abigail Pogson, manager of Glasshouse, said: "When we knew that was happening we decided that we needed to change our name to create a difference between ourselves as a charity and them as a big multinational firm."
"What people were telling us was that they wanted to reflect music, they wanted to reflect warmth, they wanted to reflect a place where music lives and grows."
From 16-17 September, launch events will take place over the weekend with building tours, live music and more to celebrate the opening under new name Glasshouse.